Car Rental in Florence (Downtown)

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Downtown, Florence, Italy - Mainland
Unable to find any location
Driver's country of residence is United States of America (USA) and age is 30-65
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  • 30 - 65
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  • 80+
Trustpilot
1000+ Trusted Suppliers:

Cheapest car rental rates

Economy
Fiat 500 or similar
Fiat 500
  • 4
  • 1
  • 3
  • A/C
  • Man.
Drivalia
€39.99 per day
Mini
Fiat Panda or similar
Fiat Panda
  • 4
  • 1
  • 5
  • A/C
  • Man.
GreenMotion
€44.43 per day
Compact
Opel Crossland or similar
Opel Crossland
  • 5
  • 2
  • 5
  • A/C
  • Auto.
Sicily By Car
€64.77 per day
Compact Elite Crossover
Volkswagen Taigo or similar
Volkswagen Taigo
  • 5
  • 2
  • 5
  • A/C
  • Auto.
YES YOU RENT
€69.45 per day

Most popular car rental deals

Intermediate
Volkswagen T-Roc or similar
Volkswagen T-Roc
  • 5
  • 2
  • 5
  • A/C
  • Man.
Keddy
€77.08 per day
Intermediate Elite
Audi Q2 or similar
Audi Q2
  • 5
  • 3
  • 5
  • A/C
  • Auto.
Europcar
€101.13 per day
Standard
BMW 2 Series Active Tourer or similar
BMW 2 Series Active Tourer
  • 5
  • 3
  • 5
  • A/C
  • Man.
Flizzr
€106.39 per day
Full-size
BMW 3 series or similar
BMW 3 series
  • 5
  • 2
  • 5
  • A/C
  • Auto.
SIXT
€143.99 per day
The above prices are only approximate and were last updated at 10:14 AM on 7/7/25. Prices may vary based on the booking dates, length of rental, and car class.
Why book with us?
Special offers
As a market leader, we get special offers like contactless pick-ups, great prices, and free upgrades.
Award-winning
World's Leading Car Rental Booking Website in the World Travel Tech Awards (4 years in a row).
Highly-rated
A combined rating of 4.5 with 200k+ total reviews on platforms like Trustpilot, Google, and Review Center.
4M users
Have already booked on one of the fastest-growing car rental booking websites.

Travel information

Languages
Italian
Currency
EUR
Drive on
Right-hand side
Country code
+39
Average car rental price
€81 per day
Average car rental length
5 days
Speed limit within town
50 - 70 km/h or 31 - 43 mph
Speed limit out of town
90 - 130 km/h or 56 - 81 mph
Acceptable limit of BAC
0.05%
Rating
9.0 / 10
Average gas price
€1.79 per liter or €6.78 per gallon
Lowest gas price
€1.70 per liter or €6.44 per gallon
Highest gas price
€1.90 per liter or €7.19 per gallon

Top 20 locations near Downtown

  1. Florence Santa Maria Novella Railway Station from €35.72 per day
    0.3 km / 0.2 miles away
  2. Florence Airport from €20.15 per day
    5.1 km / 3.2 miles away
  3. Pisa Airport from €17.37 per day
    69.2 km / 43 miles away
  4. Livorno Port from €55.54 per day
    79.9 km / 49.6 miles away
  5. Downtown from €32.80 per day
    81.6 km / 50.7 miles away
  6. Bologna Train Station from €29.37 per day
    81.7 km / 50.8 miles away
  7. Bologna Airport from €14.24 per day
    84.8 km / 52.7 miles away
  8. Rimini Airport from €16.66 per day
    112.9 km / 70.2 miles away
  9. Perugia Airport from €37.07 per day
    127.2 km / 79 miles away
  10. Parma North from €40.98 per day
    138.1 km / 85.8 miles away
  11. Ancona Airport from €31.25 per day
    171.2 km / 106.4 miles away
  12. Verona Airport from €37.52 per day
    182.5 km / 113.4 miles away
  13. Genova Airport from €30.92 per day
    204.9 km / 127.3 miles away
  14. Venice Mestre Train Station from €30.88 per day
    205.7 km / 127.8 miles away
  15. Venice Airport from €27.94 per day
    211.5 km / 131.4 miles away
  16. Treviso Airport from €34.99 per day
    221.5 km / 137.6 miles away
  17. Rome Via Aurelia from €43.54 per day
    229.7 km / 142.7 miles away
  18. Rome Centre Villa Borghese
    230.2 km / 143 miles away
  19. Rome Vaticano from €43.20 per day
    230.3 km / 143.1 miles away
  20. Rome Tiburtina Train station from €25.78 per day
    232.2 km / 144.3 miles away

Map of car rental locations

When are car rental prices the lowest in Florence (Downtown)?

The cost of renting a car in Florence (Downtown) varies by season. The table and graph below can help you find the best time of year to save on a rental car.
Average rental costs per day in Florence (Downtown)
€66.34
January
€32.17
February
€33.12
March
€54.33
April
€55.41
May
€73.79
June
€59.50
July
€53.26
August
€50.42
September
€45.00
October
€36.64
November
€54.71
December
The cheapest month of the year to rent a car in Florence (Downtown) is February — when rental costs average €32.17 per day. This is 37% cheaper than the yearly average and 56% cheaper than renting a car in June (when prices average €73.79 per day).

This information can help you identify the low season. But these are only average numbers. How much your car rental will cost will depend on the type of vehicle you rent, how long you’ll rent it for, and how far ahead you book. Simply enter your dates in the form at the top of the page to see the exact prices.

For how long do renters keep their vehicles in Florence (Downtown)?

How long travelers keep their rental cars varies by the time of year: in May the average rental period is 5 days, while in January, the average rental period is only 4 days.
Average number of rental days in Florence (Downtown)
4
January
4
February
4
March
4
April
5
May
5
June
5
July
5
August
5
September
4
October
4
November
5
December

What is the most popular time of year to rent a car in Florence (Downtown)?

Based on how many users search for a car in in Florence (Downtown), travelers are most likely to rent a car in September, while they are least likely to rent in in February.
Monthly searches in Florence (Downtown) by pick-up date relative to the average
21%
January
14%
February
37%
March
81%
April
103%
May
100%
June
155%
July
156%
August
278%
September
201%
October
25%
November
28%
December

Car rental information

Popular suppliers YES YOU RENT, RentalPlus, Keddy, Alamo, Drivalia
Popular car categories Small cars, SUVs, Medium cars, Large cars
Lowest price €40 per day
Cheapest supplier Drivalia

Most popular car models of rental suppliers

Rental Supplier Model Doors Luggage Type
Keddy Jeep Renegade 5 3 SUVs
RentalPlus Toyota C-HR 5 3 Large cars
Alamo Volkswagen T-Cross 4 2 Medium cars
YES YOU RENT Opel Crossland X 5 3 SUVs
RentalPlus Fiat 500 3 1 Small cars
Drivalia Fiat 500 3 1 Small cars
RentalPlus Volkswagen T-Roc 4 2 SUVs
YES YOU RENT Jeep Renegade 4xe 5 3 SUVs
RentalPlus Volkswagen Polo 3 2 Medium cars
Keddy Peugeot 208 5 2 Small cars

Our customers' reviews

Because we want to make sure each review listed here is left by a real customer, we don’t have the option to post a review here. Instead, we ask each and every customer to leave a review after they return their rental car. This way, you know that all reviews are authentic.

Netherlands
Jeep Renegade
11/19/23
Activities
United States of America (USA)
Mercedes Vito Long
10/22/23
Assisi is fantastic. Everyone should go!

Car rental statistics

Highest-rated company
Alamo
8.9 / 10
)
Lowest-rated company
Drivalia
6.1 / 10
)
Total number of reviews
5
Total rental companies
20
Average daily price
€80.90
Lowest daily price
€39.99
Total cars available
244

Top 20 suppliers in Florence (Downtown) in 2025

Alamo
Alamo
Very good 8.9 / 64 reviews
+39055285456
Via Maso Finiguerra, 31 50123 Firenze FI
€69 - €144
Working hours
Mon:
08:30 - 19:00
Tue:
08:30 - 19:00
Wed:
08:30 - 19:00
Thu:
08:30 - 19:00
Fri:
08:30 - 19:00
Sat:
08:30 - 13:00
Sun:
08:30 - 13:00
National
National
Very good 8.3 / 1 review
+39055285456
Via Maso Finiguerra, 31, 50123 Firenze FI
€80 - €141
Working hours
Mon:
08:30 - 19:00
Tue:
08:30 - 19:00
Wed:
08:30 - 19:00
Thu:
08:30 - 19:00
Fri:
08:30 - 19:00
Sat:
08:30 - 13:00
Sun:
08:30 - 13:00
Enterprise
Enterprise
Very good 8.3 / 13 reviews
+39055285456
Via Maso Finiguerra, 31 50123 Firenze FI
€76 - €144
Working hours
Mon:
08:30 - 19:00
Tue:
08:30 - 19:00
Wed:
08:30 - 19:00
Thu:
08:30 - 19:00
Fri:
08:30 - 19:00
Sat:
08:30 - 13:00
Sun:
08:30 - 13:00
Dollar
Dollar
Very good 8.2 / 0 reviews
0552398205
Via Alamanni 35E
€76 - €144
Working hours
Mon:
08:00 - 18:00
Tue:
08:00 - 18:00
Wed:
08:00 - 18:00
Thu:
08:00 - 18:00
Fri:
08:00 - 18:00
Sat:
08:00 - 18:00
Sun:
08:00 - 14:00
Maggiore
Maggiore
Very good 8.2 / 5 reviews
+390552398826 / +393473740914
VIA MASO FINIGUERRA 13 – 50123 FIRENZE
€76 - €144
Working hours
Mon:
09:00 - 17:00
Tue:
09:00 - 17:00
Wed:
09:00 - 17:00
Thu:
09:00 - 17:00
Fri:
09:00 - 17:00
Sat:
09:00 - 13:00
Sun:
09:00 - 13:00
Sicily By Car
Sicily By Car
Very good 8.2 / 70 reviews
+39055213333 / +393457871444
Borgo Ognissanti, 100 R, 50123 Firenze FI
€59 - €74
Working hours
Mon:
09:00 - 12:59
Tue:
09:00 - 12:59
Wed:
09:00 - 12:59
Thu:
09:00 - 12:59
Fri:
09:00 - 12:59
Sat:
09:00 - 12:59
SIXT
SIXT
Very good 8.2 / 1 review
+390294757979
Via Gioberti 110, Florence
€107 - €435
Working hours
Mon:
08:00 - 18:00
Tue:
08:00 - 18:00
Wed:
08:00 - 18:00
Thu:
08:00 - 18:00
Fri:
08:00 - 18:00
Sat:
08:00 - 18:00
Sun:
08:00 - 14:00
Thrifty
Thrifty
Very good 8.2 / 0 reviews
0552398205
Via Alamanni 35E
€107 - €435
Working hours
Mon:
08:00 - 18:00
Tue:
08:00 - 18:00
Wed:
08:00 - 18:00
Thu:
08:00 - 18:00
Fri:
08:00 - 18:00
Sat:
08:00 - 18:00
Sun:
08:00 - 14:00
Free2move
Free2move
Very good 8.1 / 0 reviews
+39055214740 / +393883757296
Via Il Prato, 47/R, 50123 Firenze FI
€54 - €76
Working hours
Mon:
09:00 - 19:00
Tue:
09:00 - 19:00
Wed:
09:00 - 19:00
Thu:
09:00 - 19:00
Fri:
09:00 - 19:00
Sat:
09:00 - 19:00
Sun:
09:00 - 19:00
Flizzr
Flizzr
Very good 8.1 / 0 reviews
+390294757979
Via Gioberti 110, Florence
€97 - €158
Working hours
Mon:
08:00 - 18:00
Tue:
08:00 - 18:00
Wed:
08:00 - 18:00
Thu:
08:00 - 18:00
Fri:
08:00 - 18:00
Sat:
08:00 - 18:00
Sun:
08:00 - 14:00
Optimo Rent
Optimo Rent
Average 7.9 / 1 review
+39055373933
Borgo Ognissanti, 167-91, 50123 Firenze FI
€97 - €158
Budget
Budget
Average 7.9 / 0 reviews
+393420669540
Smn Rlw Via Maso Finiguerra 13
€101 - €145
Working hours
Mon:
09:00 - 17:00
Tue:
09:00 - 17:00
Wed:
09:00 - 17:00
Thu:
09:00 - 17:00
Fri:
09:00 - 17:00
Sat:
09:00 - 13:00
Sun:
09:00 - 13:00
Street Rent A Car
Street Rent A Car
Average 7.8 / 1 review
+393398135208
Via Borgo Ognissanti 65R Firenze
€45
Working hours
Mon:
09:30 - 18:00
Tue:
09:30 - 18:00
Wed:
09:30 - 18:00
Thu:
09:30 - 18:00
Fri:
09:30 - 18:00
Sat:
09:30 - 18:00
Sun:
10:00 - 11:00
Rent4U
Rent4U
Average 7.6 / 1 review
+393669574021 / +390686329220
Borgo Ognissanti 80 Red
€45
Working hours
Mon:
14:30 - 18:00
Tue:
14:30 - 18:00
Wed:
14:30 - 18:00
Thu:
14:30 - 18:00
Fri:
14:30 - 18:00
Sat:
09:00 - 13:00
GreenMotion
GreenMotion
Average 7.6 / 5 reviews
+390550204062
Garage Porte Nuove Parking Firenze, Via delle Porte Nuove, 21, 50144 Firenze FI
€44 - €460
Working hours
Mon:
08:30 - 17:01
Tue:
08:30 - 17:01
Wed:
08:30 - 17:01
Thu:
08:30 - 17:01
Fri:
08:30 - 17:01
Sat:
08:30 - 17:01
Sun:
08:30 - 12:30
Avis
Avis
Average 7.6 / 0 reviews
+393420669540
Via Maso Finiguerra 13
€111 - €172
Working hours
Mon:
09:00 - 17:00
Tue:
09:00 - 17:00
Wed:
09:00 - 17:00
Thu:
09:00 - 17:00
Fri:
09:00 - 17:00
Sat:
09:00 - 13:00
Sun:
09:00 - 13:00
Europcar
Europcar
Average 7.6 / 25 reviews
+39055290438 / +39055318609
Via Borgognissanti, 153/R
€74 - €349
Working hours
Mon:
08:00 - 18:00
Tue:
08:00 - 18:00
Wed:
08:00 - 18:00
Thu:
08:00 - 18:00
Fri:
08:00 - 18:00
Sat:
08:00 - 16:30
Sun:
08:00 - 16:30
YES YOU RENT
YES YOU RENT
Average 7.5 / 32 reviews
3518162926 / 3407049486
Borgo Ognissanti 137R
€50 - €358
Working hours
Mon:
14:00 - 16:59
Tue:
14:00 - 16:59
Wed:
14:00 - 16:59
Thu:
14:00 - 16:59
Fri:
14:00 - 16:59
Sat:
09:00 - 17:00
Sun:
09:00 - 12:59
Keddy
Keddy
Average 7.3 / 28 reviews
+39055290438 / +39055318609 / +390552381147
Via Borgognissanti, 153/R
€62 - €103
Working hours
Mon:
08:00 - 18:00
Tue:
08:00 - 18:00
Wed:
08:00 - 18:00
Thu:
08:00 - 18:00
Fri:
08:00 - 18:00
Sat:
08:00 - 16:30
Sun:
08:00 - 16:30
Drivalia
Drivalia
Below average 6.1 / 40 reviews
+393454332872
Via Palazzuolo, 146, 50123 Firenze FI
€40 - €235
Working hours
Mon:
15:30 - 18:00
Tue:
15:30 - 18:00
Wed:
15:30 - 18:00
Thu:
15:30 - 18:00
Fri:
15:30 - 18:00
Sat:
09:00 - 13:00

Highly recommended by our customers

Jul 9, 2025
Speed and clarity
Wow! Good prices
Gonzalo Gallego Toledo
Jul 9, 2025
Easy and fast
Easy and fast
Antonio Baronio
Jul 9, 2025
easy to book and good value
easy to book and good value
DM
Jul 9, 2025
Overcharge at hire desk
Had a slight hiccup with my rental in Italy. Felix dealt with problem very quickly and to a satisfactory end. Thank you
Steve Rand
Jul 9, 2025
simple ,easy and fast booking 🙏🫶
It was simple ,easy and fast booking 🙏🫶
Vasil Valkov
Jul 9, 2025
The booking process was seamless
The booking process was seamless
Recep
Jul 9, 2025
Easy and Clear.
Easy and Clear.
DIEGO
Jul 9, 2025
Easy to use website
Easy to use website, and I've had a good experience in the past with Discover Cars
Barry Pitcher
Jul 9, 2025
I appreciated the fact that I can…
I appreciated the fact that I can select the payment by debit card and select the option in the booking page.
Cornel Gheorghe
Jul 9, 2025
Quick & Uncomplicated
Quick & Uncomplicated, good information overview!
M. Sariboga
Jul 9, 2025
all straighforward and clear
all straighforward and clear
Davide
Jul 9, 2025
Easy Peasy.
Easy Peasy.
Edwin McLaughlin
Jul 9, 2025
It was easy and quick.
It was easy and quick.
Gabor Plajas
Jul 9, 2025
Good honest and safe.
Good honest and safe.
Tjits
Jul 9, 2025
Twas grand
Easy to book
Desmond Reardon
Jul 9, 2025
Easy to rent a car
Easy to rent a car
Per-Arne Gustafsson

Downtown

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Driver's country of residence is United States of America (USA) and age is 30-65
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