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Car Hire in Matsuyama
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1,000+ brands
Cheapest Car Hire Rates
Honda Fit
or similar Compact
Automatic
5
A/C
4
£26.30
per day
Rental office
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
Toyota Aqua
or similar Economy
Automatic
5
A/C
4
£38.19
per day
Rental office
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
Toyota Corolla
or similar Standard
Automatic
5
A/C
4
£49.10
per day
Rental office
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
Suzuki Wagon R
or similar Mini
Automatic
4
A/C
4
£33.98
per day
Rental office
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
Most Popular Car Hire Deals
Toyota Yaris
or similar Compact
Automatic
5
A/C
4
£42.68
per day
In terminal
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
Toyota Sienta
or similar Compact Van
Automatic
6
A/C
4
£43.95
per day
Rental office
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
Honda StepWGN
or similar Mini Van
Automatic
8
A/C
4
£57.91
per day
Rental office
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
Subaru Levorg STW
or similar Standard Estate/Wagon
Automatic
5
A/C
5
£67.31
per day
In terminal
Low deposit
Instant confirmation!
Unlimited mileage
Pay now
The above prices are only approximate and were last updated at 07:08 on 07/11/26. Prices may vary based on the booking dates, length of rental, and car class.
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Special offers
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Table of contents
- Cheapest Car Hire Rates
- Most Popular Car Hire Deals
- Why book with us?
- Travel information
- Map of top car rental locations
- When to book in Matsuyama and for how long?
- Car hire information
- Most popular car models of suppliers
- Frequently Asked Questions (updated: 7 Nov 2026)
- Car Hire Statistics
- Top 6 suppliers in Matsuyama in 2026
- Award-winning service
Travel information
Languages
Japanese
Currency
JPY
Drive on
Left-hand side
Dialing code
+81
Average car hire price
£45 per day
Average car hire length
8 days
Speed limit within city centre
30–40 km/h
or
19–25 mph
Speed limit out of city centre
60–100 km/h
or
37–62 mph
Acceptable limit of BAC
0.03%
Average petrol price
£0.68 per litre or £2.57 per gallon
Lowest petrol price
£0.66 per litre or £2.50 per gallon
Highest petrol price
£0.83 per litre or £3.14 per gallon
Map of top car rental locations
A
Matsuyama (Downtown)
4 rental locations
B
Matsuyama Airport (MYJ)
6 rental locations
When to book in Matsuyama and for how long?
In which month is car hire in Matsuyama the most affordable?
According to our data, prices for hiring a car in Matsuyama fluctuate depending on the time of year. This graph displays the average hire prices in each month in order to help you find the best bargain.
Saver's insights
| Cheapest monthApril | Most expensive month January | ||
| Average price £26 | A good deal £37 | Cheapest supplier Alamo | Cheapest car type Medium cars |
Average price for hiring a car per day in Matsuyama
£177
£88
£0
£161
in January
Jan
£37
in February
Feb
£67
in March
Mar
£26
in April
Apr
May
Jun
£32
in July
Jul
Aug
£41
in September
Sep
£27
in October
Oct
£34
in November
Nov
Dec
The best month to hire a car in Matsuyama is April (when the average price is £25.52 per day). This is 0% less than the yearly average and 84% less than hiring in January (when the average price is £160.86).
This information can help you determine the low season. But note that these prices are only averages. The cost of your car hire is determined by the type of car you select, the length of time you hire it for, and how much in advance you book. Simply select your dates in the form at the top of the page to find out the exact prices.
What is the most favoured month for hiring a car in Matsuyama?
Given the number of searches made by our customers, the most popular month for hiring a car in Matsuyama is October, and the least popular is February.
Popularity of Car Hire in Matsuyama by Monthly Searches
2.2
1.1
0
Same as average in January
Jan
0.5 times in February
Feb
0.5 times in March
Mar
0.5 times in April
Apr
May
Jun
Same as average in July
Jul
Aug
1.5 times in September
Sep
2 times in October
Oct
Same as average in November
Nov
Dec
What's the usual period for which people keep their hire cars, on average, in Matsuyama?
Car hire lengths vary from month to month: in April, the average hirer keeps their car for 16 days, and in January, they keep their car for 3 days.
Average number of hire days in Matsuyama
18
9
0
3 days in January
Jan
8 days in February
Feb
4 days in March
Mar
16 days in April
Apr
May
Jun
3 days in July
Jul
Aug
5 days in September
Sep
6 days in October
Oct
8 days in November
Nov
Dec
Car hire information
| 📍 Car hire locations | 2 |
| ✈️ Airport locations | 1 |
| 🔥 Popular suppliers | Alamo |
| 🚗 Popular car types | Medium cars |
| 🤑 Lowest price | £26 per day |
| 👛 Cheapest supplier | Alamo |
Most popular car models of suppliers
| Hire Agency | Model | Doors | Type |
|---|---|---|---|
| Alamo | Honda Fit | 4 | Medium car |
| Alamo | Honda StepWGN | 4 | Van |
| National | Toyota Sienta | 4 | Van |
Frequently Asked Questions (updated: 7 Nov 2026)
Prices are lowest during April, starting at £26 for an Economy car and highest in January, when economy cars start at £161. Booking early for peak dates can save significantly. The most popular month in Matsuyama is October, while the least popular month is February.
Matsuyama hosts: Alamo, Enterprise, Hertz, National, Nippon Rent a Car, SIXT. Rental cars tend to sell out in the summer months, so booking early is recommended.
Picking up a rental car at Matsuyama Airport (MYJ) is typically 31.03% more expensive than in Matsuyama City Centre due to airport surcharges. Offices downtown may have lower base rates. Compare both options when booking, keeping in mind the transport cost of reaching the downtown location.
Car Hire Statistics
Highest-rated company
Alamo (rated 8.7 / 10)
Lowest-rated company
SIXT (rated 8.2 / 10)
Total rental companies
6
Average daily price
£45
Lowest daily price
£26
Total cars available
40
Top 6 suppliers in Matsuyama in 2026
Alamo
2 locations
8.7
Very Good
Value for money
8.7
Ease of finding
8.2
Agent helpfulness
9.0
Pick-up speed
8.0
Drop-off speed
8.2
Car cleanliness
9.4
Car condition
9.4
£26–£83
per day
Most popular location
2 Chome-5-18 Ichibancho, Matsuyama, Ehime 790-0801, Japan
Enterprise
2 locations
8.5
Very Good
Value for money
8.5
Ease of finding
8.2
Agent helpfulness
8.7
Pick-up speed
8.0
Drop-off speed
8.2
Car cleanliness
8.9
Car condition
8.8
£30–£110
per day
Most popular location
2 Chome-5-18 Ichibancho, Matsuyama, Ehime 790-0801, Japan
Hertz
1 location
8.3
Good
Value for money
8.3
Ease of finding
8.2
Agent helpfulness
8.4
Pick-up speed
8.0
Drop-off speed
8.2
Car cleanliness
8.3
Car condition
8.4
Most popular location
2750-12 Minamiyoshida
National
2 locations
8.3
Good
Value for money
8.3
Ease of finding
8.2
Agent helpfulness
8.5
Pick-up speed
8.0
Drop-off speed
8.2
Car cleanliness
8.5
Car condition
8.6
£31–£88
per day
Most popular location
2 Chome-5-18 Ichibancho, Matsuyama, Ehime 790-0801, Japan
Nippon Rent a Car
1 location
8.2
Good
Value for money
8.2
Ease of finding
8.2
Agent helpfulness
8.2
Pick-up speed
8.0
Drop-off speed
8.2
Car cleanliness
8.0
Car condition
8.2
Most popular location
2750-14 Minamiyoshida-machi
SIXT
2 locations
8.2
Good
Value for money
8.3
Ease of finding
8.2
Agent helpfulness
8.4
Pick-up speed
8.0
Drop-off speed
8.2
Car cleanliness
8.2
Car condition
8.4
Most popular location
8 Chome-9-3 Sanbancho, Matsuyama, Ehime 790-0003, Japan
Award-winning service
World Travel Tech Awards - World's Best Car Rental Booking Website 2026
World Travel Tech Awards - World's Best Car Rental Booking App 2026
Magellan Awards Gold Winner 2025
FT 1000: Europe's Fastest Growing Companies - Top 300 Companies 2025
Uzakrota Travel Awards - World’s Leading Car Rental Website 2022
Travel & Hospitality Awards 2021
FT 1000: Europe's Fastest Growing Companies - Top 300 Companies 2021
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